Events

Let’s Connect at IT Connect!

November 4–6, 2026 | Booth #308

We’re heading to IT Connect 2026, and we’d love to connect with you!

Whether you’re looking to maximize your MSP’s value, navigate today’s M&A market, uncover tax savings, or prepare for what’s next, our team is bringing practical insights and opportunities to connect throughout the event.

Join us for an exclusive private suite session, catch our industry experts on stage, or stop by Booth #308 to say hello.

Exclusive Private Suite Sessions

Big Conversations. Small Groups. Valuable Insights.

Step away from the conference floor and join our team for three focused conversations designed specifically for MSP owners and leaders.

These smaller sessions offer an opportunity to dig deeper into the financial, tax, and strategic decisions that can have a significant impact on your business.

Space is limited. Reserve your seat today!


The Framework for Building a Highly Valuable MSP

Presented by Reed Warren, CEO, iTValuations

Thursday, November 5 | 10:45 – 11:30 a.m. | Private Suite 1603

Building a successful MSP is one thing. Building a business that commands a premium valuation is another.

Join Reed Warren for a practical look at the financial, operational, and strategic factors that can influence what your MSP is worth.

Learn how to evaluate your business through a buyer’s lens, identify opportunities to strengthen enterprise value, and prioritize the decisions that can position your company for long-term growth or an eventual exit.

Whether you’re planning to sell in two years or ten, the right framework starts today.


5 Ways You Know You’ve Outgrown Your CPA

Presented by Greg Northrop, CEO, iT Tax Advisors

Thursday, November 5 | 12:30 – 1:15 p.m. | Private Suite 1603

Your MSP has grown, but has your tax strategy kept up?

The CPA who helped you when your business was generating $1M in revenue may not be equipped to support you at $5M, $15M, or $30M.

Join Greg Northrop as he shares five warning signs that your business needs more than compliance-only accounting. Discover how proactive tax planning, overlooked R&D credits, and strategic entity structuring can help protect profitability, support growth, and strengthen your company’s long-term value.


The M&A Market 2027: What’s Ahead for MSP Owners?

Presented by Reed Warren, CEO, iTValuations, and Corey Kerns, VP of M&A, iTValuations

Friday, November 6 | 9-9:45 a.m. | Private Suite 1603

Thinking about selling your MSP in the next one to five years? Timing and preparation could make a significant difference.

Reed Warren and Corey Kerns will break down the current M&A landscape, what’s driving MSP valuations, and the potential for market shifts heading into 2027 and 2028.

Explore what these trends could mean for your exit strategy, how to evaluate your options, and whether it makes sense to pursue a transaction sooner or build toward a future sale.

Catch Our Team on Stage

We’re bringing real-world insights to two IT Connect breakout sessions on Thursday, November 5. Add these conversations to your conference agenda.

AI and MSP Valuation: What Buyers, Investors, and Owners Need to Know

Thursday, November 5 | 11:45 AM–12:30 PM ET

Featuring: Arlin Sorenson, Reed Warren, Abe Garver, Jay Jung, and Rashaad Bajwa

AI is transforming how MSPs operate, but what does it mean for the value of your business?

Join this panel of industry experts as they explore how buyers and investors are evaluating AI adoption, what increased efficiency could mean for margins and valuations, and which emerging risks MSP owners should understand.

From due diligence to new AI-enabled services, discover how to position your business for an increasingly AI-driven future.


The Six-Figure Blind Spots: Where MSPs Leave Money on the Table

Thursday, November 5 | 2:45–3:30 PM ET

Presented by Reed Warren and Greg Northrop

Could your MSP be leaving six figures of value on the table?

From missed R&D tax credits to overlooked pre-sale planning and misunderstood valuation metrics, financial blind spots can quietly erode the value you’ve worked hard to build.

Reed and Greg will uncover three common opportunities MSP owners miss and share practical ways to identify, protect, and capture more of the value already within your business.

Bring your questions and leave with a better understanding of where your MSP may have untapped potential.


Visit Us at Booth #308

Great Conversations Start Here.

Stop by Booth #308 to meet the iTValuations and iT Tax Advisors team, talk through your business goals, and explore opportunities to maximize the value of your MSP.

Whether you’re considering an exit, evaluating acquisition opportunities, looking for proactive tax strategies, or simply curious about what your business is worth, we’d love to connect.

Plus, stop by for a chance to participate in our booth giveaway!

Want to Connect One-on-One?

Our team will be available throughout IT Connect for individual conversations about your MSP’s goals, challenges, and opportunities.

Meeting requests will be coordinated by our team.


See You at IT Connect!

November 4–6, 2026 | Booth #308

We’re looking forward to connecting with MSP leaders, sharing insights, and helping you think strategically about what’s next for your business.

We’d love to show how we help.

Get in touch with us to talk through how we can help you know and grow the value of your IT services firm.

Let's Talk